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Ford Ruiji's "Dare to Escape and Be a Tucao Meeting"

Ford Ruiji's "Dare to Escape and Be a Tucao Meeting"

Customer Service Name: Ford Sharp

Service Offerings: case planning/image planning/brand promotion materials

Date of Creation:2021-07-02

Ford Ruiji's "Dare to Escape and Be a Tucao Meeting"

Shunding participated in the script creation of Ford Ruiji's "Dare to Escape and Be a Tucao Meeting.

Taking on responsibility and daring to break through impasses is the spirit that the new generation of young people should embody. This aligns perfectly with the all-new Ford Escape’s brand identity: “Boundless Drive, Daring to Break Free and Take Responsibility.” The roast‑session script unleashes a fresh, youthful attitude, dissolving anxiety with humor and deconstructing adversity through satire.

Ford Escape
Ford Escape
Ford Escape
Ford Escape

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