
In the AI wave of reshaping the film and television industry, the National Research Institute is not only the forerunner, but also the definer. As the first batch of pathfinders in the industry to deeply integrate AI into corporate promotional films and film and television advertisements, we have already gone beyond the single "technology use" and completed the strategic leap from "integrated application" to "AI original creative integrator.
Relying on the whole process system of "AI creative director business strategy", the industrial revolution of creative production has been realized. We not only won the "Tiger Whistle Award-AI Marketing Innovation Award" and the nomination of the Golden Investment Award AI track in 2024, but also transformed the technology into real commercial value: analyze the market tone with strategic AI, realize the efficiency of "one-click and one-piece" through multi-agent cooperation, and continuously optimize the communication effect with the help of AI data closed loop, so that every frame of picture can accurately touch the hearts of people.